Accurate Valuations

 The agent handling the sale of my previous house insisted on putting the house on the market at 10k over the top asking price….‘for a trial period’. We had zero viewings during those four weeks until we insisted the price was lowered to match other similar properties on the market. Once the price was lowered we were inundated with viewings and sold STC within four days    Graham Gilbert, Daventry

Pricing is one of the most critical elements in selling your property. The only things that influence whether a property will sell are the price and the competition in the area. If there are other similar properties for sale of a comparable standard of décor and yours is the highest priced of them all, then chances are your neighbours will get all the viewings and offers and you won’t.

Campbells will always value your property realistically, based on a combination of the area you live, its condition and the current market conditions. We believe there is nothing wrong with being optimistic about the selling price, but not to the point where it costs you money and causes you unnecessary anxiety and stress.We research the market to which involves monitoring the Land Registry database, obtaining comparable reports from web-based facilities such as Prime Location, UpMyStreet and Rightmove.co.uk (for which we pay high annual licensing fees) and monitoring the sold prices of similar properties in your area.

Then we come to see you and evaluate your property based on the criteria we have researched, its current condition and how well it is presented, including which features appear to add or detract from its value. Only then are you given a true value that reflects the prevailing market and makes it attractive to its target market.